Have you ever found yourself sitting in the car after you’ve parked, listening to the end of a great song? Or, have you walked in the front door amidst your own silent disco? I caught myself in the act of a parked car listening to music yesterday, as I do on a regular basis. Upon entering my home, the single blue tooth speaker paired to my spotify limited my dancing radius to the living room. This bummed me out, serving as yet another example of how IOT is still largely as cliquey and exclusive as a junior high playground. Refreshingly, SoundUnited is trying to change that with their wireless speaker systems.
The Internet of Things is not yet connected; it will be “adopted” when the information transmitted provides real-time value in an embedded way, versus the clumsy frosting of mods for your home that exist today. We won’t see these “things” connected to internet unless they’re sharing information with us that we need, either through our smartphone, AR or audio feedback. Likely, many of these devices (the majority of them sensors) will be built into your existing environment - in your home, office, or city. The computer that has the power to control them all is already in your pocket – your phone. So why haven’t we yet seen mass adoption of IOT? Why isn’t everything “smart” already? Why isn’t the smart home “cool” yet?
Think about how you got to work today. Do you own whatever got you there? Did you enjoy the experience or wish someone else, or some other technology was at the helm? A lot is about to change as we enter the era of autonomous vehicles. Here to hash out whether or not we’ll own one are David, VP of Business Development and Savannah, Director of Innovation Strategy.
Right now, the work commute may be our least favorite part of the day. But, how will the advent of the autonomous car impact our feelings about that daily time expenditure? We explored the different ways in which our commute may shift — in terms of driving functionality, what we think about during the drive, and our perspective on the overall experience.
Freedom means different things to different people. It’s a word with many nuances. But like any word, its meaning is evolving over time in subtle and surprising ways. For Americans, freedom has long been closely associated with the experience of driving your automobile. For my generation (late boomer) the car has symbolized freedom in myriad ways.
With so much emphasis today on the next big trends, including Big Data, the Internet of Things, and the constant influx of media, the data itself may not always be enough to captivate our audiences. This is when we look to the power of developing and telling stories, and the truth they can communicate, to drive real action in our world. Stories are how we interpret the data, and make sense of it. It is through stories that we can communicate clearly, remember more accurately, and share our ideas more widely.
What is it about a design that makes a lasting impression on us? Classic product designs are all around us in many forms - you may be familiar with a classic product design, yet not even realize it. We are surrounded with copies, “inspired-bys," and remnants of classic designs that hail from years back. Many of these concepts, ranging from the first Eames chair to the Dieter Rams Braun coffee pot, all stem from the golden age of industrial design, spanning the early twentieth century all the way to the 1960s.
A simple user interaction is never simple. A person responding to a product, service, or information tool is also influenced by his or her surroundings, branded content, and even other people woven into the experience. When we study, craft and engineer an experience, we need to consider all these elements in order to be empathetic and effective designers.
The design paradigm is shifting. We are moving away from “design for the masses” towards individualized products that connect deeply to the targeted user. In the past, this was the work of highly skilled craftsmen. In the future, it will be driven by advancing communications, manufacturing, and logistics. The next phase in design evolution will hinge on advancing technologies, resulting in products “made for someone, not everybody.”
Innovation is more than just a state of mind. It necessitates change that creates lasting tangible value - value for users of a product, service, or brand. At the same time, innovation is built on the foundation of imagination and curiosity. Taking inspiration from real world physical and digital experiences, we’ve compiled our top 5 tips for transforming your innovation aptitude.
The Internet of Things has arrived. We can see its initial fingerprints in our smartphones, in our cars, and in our homes. It’s helping us to be healthy, share photos, and keep our homes safe. The next few years will see a significant increase in connected devices, reaching into just about every aspect of our lives. Some of these devices will change the way that we live, and some will fade into obscurity.
In a world where hospital care is the largest single category of health care spending in the US, a trend toward home- and technology-based outpatient care is emerging. This spending goes towards creating products that are robust, functional, and fall within medical industry standards. Yet, one of the essential aspects of creating a successful outpatient device is designing something that appeals to the users. Creating a product with the user in mind could mean the difference between whether the user will actually wear the device, which in most cases is a life-saving device.
Designing a medical product that will thrive in the marketplace not only revolves around aesthetics and functionality, but also a close partnership between the involved participants, especially when it includes an external design partner. A great design outsourcing experience is like embarking on a journey - start with a good roadmap, look for the right companion, bring the right equipment, be ready to tackle new experiences together, and most of all, enjoy the trip. Having all of the right processes in place when partnering with a design company can help you determine how to make your product ergonomic and what types of elements will add user appeal.