Rainin manufactures the world’s most advanced electronic and manual medical pipettes products that are ubiquitous in labs and health facilities around the globe. Rainin sought Speck as a partner to create two next generation manual pipettes: the E4 XLS and the PipetLite XLS.
We were asked to:
- Develop an ergonomic pipette design suited for non-stop, repetitive use during an 8 hour work day, accessible to users with small and large hands alike.
- Define a differentiated visual language and distinctive brand identity.
- Reinforce Rainin as a market leader and maker of highest quality, precise, robust, and user friendly medical pipette products.