what made a difference
A new pipette assembly was the project’s most notable innovation, since it required a complete rethinking of how to work with these devices’ internal parts. The resulting redesign elevated the Rainin pipettes above typical lab equipment styling, and marked the next generation of the product. The new design language resulted in visually dynamic devices, comfort for users of all hand sizes, clear brand identity, and 100% precision. These design decisions were borne out in the marketplace, as the E4 XLS and PipetLite XLS have become Rainin’s best-selling medical products. Rainin won a series of awards for their E4 XLS, including the Laboratory Equipment Magazine’s Readers’ Choice Award and a Red Dot Honorable mention.