Microsoft Gameband + Minecraft

Industrial Design / Mechanical Engineering / Electrical Engineering

brand design company
The Client

Microsoft is a technology company that develops and markets software, services, and hardware devices that deliver new opportunities, greater convenience, and enhanced value to people's lives.

The Product

The Minecraft Gameband is a unique wearable band that instantly backs up the Minecraft worlds players build, allowing them to take Minecraft anywhere. Minecraft is a digital game that allows users to build worlds using virtual 3D building blocks, either solo or in multiplayer mode.

The Challenge

The physical artifact would need to convey kinship and validation for members of the Minecraft gaming community and enhance the Minecraft experience. Created in a time when wearable technologies were prominent, the team saw opportunities to combine several, sometimes divergent design elements into a streamlined and multipurpose product. Therefore the device would also need to serve more than the single purpose of offering "Minecraft on the fly."

The process

Harnessing the popular features and profiles of existing wearable technology, the team designed a way for Gameband users to personalize their product by creating their own digital messages, images, and animations on the wristband's LED array. This design solution not only played into the camaraderie aspect of the game but also Minecraft's DIY ethos. The ability of these tools to amass a great deal of data without much physical interaction with the device meant very little distraction and, therefore, an enhanced game experience for the user. The Gameband was further designed to easily plug into any host computer via USB. So a user can launch and play the game anywhere just by clicking the Minecraft icon on the screen. No data is lost when the player quests the band application since the Gameband data is automatically saved to the cloud.

the outcome

With Gameband, players can save and easily transport their Minecraft worlds. Gameband is also a watch and calendar constructed of durable materials that still feel comfortable on the skin after long periods of wear yet won't easily break during daily use. Essentially a thumb drive in bracelet form, the Gameband also displays the time, date, and animations users create with an included app while still being a discreet, fashionable, and waterproof wristband.

No items found.
best brand design company
The best brand design company
best brand design company near me
the best brand design company near me
best brand design company online
the best brand design company online
brand design company San Jose
brand design company San Francisco
No items found.
Product Description

Microsoft is a technology company that develops and markets software, services, and hardware devices that deliver new opportunities, greater convenience, and enhanced value to people's lives.

Project Overview

The Minecraft Gameband is a unique wearable band that instantly backs up the Minecraft worlds players build, allowing them to take Minecraft anywhere. Minecraft is a digital game that allows users to build worlds using virtual 3D building blocks, either solo or in multiplayer mode.

Project Approach

The physical artifact would need to convey kinship and validation for members of the Minecraft gaming community and enhance the Minecraft experience. Created in a time when wearable technologies were prominent, the team saw opportunities to combine several, sometimes divergent design elements into a streamlined and multipurpose product. Therefore the device would also need to serve more than the single purpose of offering "Minecraft on the fly."

Microsoft is a technology company that develops and markets software, services, and hardware devices that deliver new opportunities, greater convenience, and enhanced value to people's lives.

The Minecraft Gameband is a unique wearable band that instantly backs up the Minecraft worlds players build, allowing them to take Minecraft anywhere. Minecraft is a digital game that allows users to build worlds using virtual 3D building blocks, either solo or in multiplayer mode.

The physical artifact would need to convey kinship and validation for members of the Minecraft gaming community and enhance the Minecraft experience. Created in a time when wearable technologies were prominent, the team saw opportunities to combine several, sometimes divergent design elements into a streamlined and multipurpose product. Therefore the device would also need to serve more than the single purpose of offering "Minecraft on the fly."

Get In Touch
Let's work together
Start your project
Hand us your boldest, your boundless, your brightest ideas, and let us bring them to life. We are “design with a purpose,” and we love a challenge.

Making kindness and positivity louder.

Our work